Outbound on autopilot. From ICP to reply.

Miniloop runs the whole outbound loop. Build lists from Apollo, enrich and qualify, personalize every email, push to your sequencer, and route replies into your CRM. Configure the system once, Miniloop handles every send.

Every step of outbound. Automated.

Miniloop covers list building, enrichment, qualification, personalization, sequencing, and reply handling. One workflow, your existing tools.

Lead list building

Pull lists from Apollo, LinkedIn Sales Nav, or your CRM. Filter by ICP. Refresh on a schedule so the list never goes stale.

Enrichment and qualification

Enrich each lead with company data, tech stack, recent funding, and signals. AI scores them against your ICP.

AI personalization

Research each prospect from LinkedIn, the company site, and recent news. Write a unique opener that actually sounds personal.

Sequencer integration

Push personalized emails into Instantly, Smartlead, Apollo, Outreach, or Salesloft. Or send straight from Gmail.

Reply routing

Detect intent in replies. Push positive responses to your CRM as deals, route questions to the right rep, suppress unsubscribes.

Pipeline reporting

Weekly outbound reports with reply rates, meetings booked, and deal pipeline. Delivered to Slack, email, or a sheet.

Apollo

Enrich with Apollo

Pull company & contact data

Step 1

AI Qualify

Score leads against ICP criteria

Step 2

HubSpot

Sync to HubSpot

Push qualified leads to CRM

Step 3

Personalization at scale, without the SDR team

Real outbound replies come from real personalization. But researching 200 prospects a week is a full-time job. Miniloop does the research, picks the angle, and writes the opener for every prospect on your list.

  • Lead lists pulled and refreshed on schedule
  • AI personalization for every prospect
  • Drops straight into your sequencer

Your outbound machine, running while you sleep

Set it up once. Miniloop pulls fresh leads, enriches them, scores against ICP, writes personal openers, and pushes the qualified leads into your sequencer. You see the dashboard, you take the meetings.

  • Runs daily, weekly, or on a custom schedule
  • Only ICP-fit leads make it into sequences
  • Works with Apollo, Instantly, HubSpot, and Salesforce
Outbound workflow running
1
Pull leads from Apollo
2
AI qualify
3
Personalize each opener
4
Push to Instantly

Why teams automate outbound with Miniloop

2-3x reply rates

Personalized openers get replies. Templates do not. AI personalizes every email so prospects feel like you actually looked them up.

Send 10x more outbound

List building, enrichment, and writing all scale with you. Go from 50 sends a day to 500 without hiring SDRs.

Hours back, every day

Stop researching prospects manually. Stop writing the same opener fifty times. Founders close, AEs sell, AI does the rest.

Only fit leads in sequences

AI qualifies against your ICP before anything sends. Bad leads never hit your sender domain.

Use your existing outbound stack

Apollo, Instantly, Smartlead, Outreach, Salesloft, HubSpot, Salesforce. Miniloop connects to what you have.

What changes when AI runs outbound

Manual SDR work versus a Miniloop outbound workflow.

Manual outbound
Miniloop on autopilot
Hours per day researching prospects on LinkedIn
Research and personalization done in seconds per lead
Templates that get spotted and ignored
Every opener unique and grounded in real signals
Lists that go stale before half the emails send
Lists refreshed on schedule, always current
ICP scoring done in someone's head, inconsistently
Every lead scored against ICP before sending
Replies sit in an inbox waiting to be triaged
Replies routed to the right rep or CRM stage
Reports cobbled together at the end of the quarter
Outbound dashboard updated in real time

How to automate outbound with AI

Three steps to your first automated outbound workflow.

01

Connect your outbound stack

Plug in Apollo, your sequencer (Instantly, Smartlead, Outreach), and your CRM (HubSpot, Salesforce, Attio). Use the seats you already pay for.

02

Describe your outbound motion

Tell Miniloop your ICP, your sequence structure, and how you want to personalize. Miniloop builds the workflow from your description.

03

Let it run

Miniloop pulls leads, enriches, qualifies, writes openers, and pushes into your sequencer on the schedule you set. You take the meetings.

Why automate outbound with AI?

Start your first outbound workflow
1

SDR hires take six months to pay back

A new SDR costs $80k+, takes three months to ramp, and might not work out. AI starts on day one and does not need onboarding.

2

Templates do not work anymore

Prospects can spot a template instantly. The bar for outbound is real personalization. AI is the only way to do that at scale.

3

Lists go stale fast

An ICP list from last month is half wrong this month. Automated list building keeps your sender domain on fresh, fit prospects.

4

Founder-led outbound is the most effective channel

And the hardest to scale. Miniloop lets one founder run an outbound function that used to need a team.

5

Most outbound tools handle one piece

Apollo for lists. Instantly for sending. Clay for enrichment. Miniloop is the workflow layer that ties them together.

6

Strategy stays with you

AI handles the execution. You keep the ICP, the offer, and the angle. The work that requires judgment stays with the human.

Frequently asked questions about outbound automation

Outbound workflows you can automate today

Miniloop runs the parts of outbound that do not need a human. The list below covers the most common automations teams ship in their first week.

Lead list building

Pull lists from Apollo, LinkedIn Sales Navigator, or your CRM. Filter by ICP. Refresh on a schedule. Dedupe against past contacts so nobody gets the same email twice.

See the Apollo lead qualification template

Lead enrichment and qualification

Enrich each lead with company data, tech stack, recent funding, headcount, and any signal that matters for your ICP. AI scores them against your criteria before anything sends.

Cold email personalization

Research each prospect from LinkedIn, the company site, podcasts, and recent news. Pick the angle. Write a unique opener that reads like a person did the research.

See the cold outreach personalization template

Sequencer push

Drop personalized emails straight into Instantly, Smartlead, Apollo, Outreach, or Salesloft. Keep your warmup and deliverability infrastructure. Just feed it better content.

Reply detection and routing

Classify every reply. Positive replies create deals in HubSpot or Salesforce. Questions route to the right AE. Negatives suppress the contact. Out-of-office reschedules.

Replies route in seconds because speed to lead is the single strongest predictor of close rate on warm intent.

Pipeline reporting

Weekly outbound reports with reply rates, meetings booked, sequence performance, and pipeline created. Delivered to Slack or your CRM.

Outbound integrations

Miniloop plugs into the outbound stack you already use.

Who uses outbound automation

Miniloop outbound workflows are run by founders, AEs, and sales teams who need pipeline without hiring.

  • SDRs running prospecting on autopilot
  • Account executives doing their own outbound
  • Sales teams scaling without more headcount
  • Solo founders running founder-led outbound
  • B2B SaaS and SaaS companies building pipeline

Ready to put your outbound on autopilot?